Central Plains hinterland, be pregnant with is worn China is civilized, here history is long, land is fecund, population is numerous, traffic develops. Henan sits crouch among them, contend for surely for military strategist in ancient China since ancient times. On the land of the kilometer of 170 thousand square that fosters nearly 100 million population in this nowadays, still do not decrease in those days the fight closely of a foul wind and a rain of blood, just at that time of rock is war no longer, however ruse and wisdom.
“The person that get Central Plains gets the world “
Aokang chooses Henan, and early enters this market, maintain a such senses namely actually: Henan is big province of economy, population, also be commercial hinterland of China, the person that get Central Plains gets the world, ao Kang should occupy position in market of domestic shoe estate, this market potential is in must.
Anatomize, the consumes characteristic and Ao Kang product fixed position of this market happens to have the same view. Henan although population is numerous, in last few years economy has rise power, but agriculture remains its pillar industry, this decided consumptive administrative levels won‘t be very high, give priority to with in a popular style, intermediate market size of consumption is very large. And the fixed position of on the high side of Ao Kangzhong archives is to enter the footnote with Henan best market undoubtedly.
But the more than Yuaokang of condition seeing Qing Dynasty.
Competition of market of Henan shoe estate is quite intense, a lot of brands enter Henan market earlier, and it is to regard as key area will throw run. At present brand of Henan market female shoe amounts to Fu Ni the latercomers surpass the formers, do best, lukewarm state brand with meaning Er health, red dragonfly, Kang Nai give priority to, especially meaning Er Kang Hegong dragonfly, it is to cross year of sale of 100 million, quite strong. Although Ao Kang enters Henan early, but inchoate with wholesale give priority to, market position is not very normative, self-supporting site is little, agential faithfulness is spent not tall, a chain of problem restricted Ao Kang to be in of Central Plains earth fly.
Be Ied hope, ao Kang as soon as possible discovers these problems, the innovation of bold and resolute was developed in Henan market. Appoint seasoned old stuff to take over Henan branch, increase the development strength in Henan market, communicate to key of a few old agents try to develop firm. Implement these policy key market, strengthen the service consciousness of the branch, increase the strength that enters a few high-grade market of city of class of place where troops are stationed, perfect the laid of sale channel and network ceaselessly.
Nowadays, rate of Ao Kang that grows growth of market of speed far outclass, on market of a few region, be in for instance and other places of grave of source of Zhengzhou, Nanyang, aid, new rural area, business takes quite big market portion.
“In Henan, although Ao Kang enters time earlier, but we still locate ourselves into pursuer, ceaseless reform innovates, admonish oneself want hour on thin ice. “ Xie Huifeng of general manager of the branch austral the Ao Kanghe that bears heavy responsibility personally will serve as henceforth in refer Ao Kang when, those who reveal is god-given modesty and sturdy.
“Hit country to defend country even “
The shoe estate market 2008 lets be bitterly disappointed of the personage inside a lot of course of study give birth to Wei, price of hire of manpower compensation, shop, raw material rises completely, everywhere “ had come in the winter “ clamour sound, some shoe look forward to lose armet to abandon armour even, the market thes land is swarmed with famished refugees between one night. A country is easy advocate tragicomedy is performed sadly.
Face such circumstance, xie Huifeng‘s sober however analysis: “Below influence of whole this year big environment, shoe line of business is to facing new challenge, a few in essay card manages the pressure that encounter bigger, this is the industry shuffles opportunity, what we should do is to seize this opportunity, have specific aim, adjust this to go up in market development and product especially, increase devoted strength. Only ceaseless reform innovates, ability is defended so that the cloud opens mist to come loose, country always originallies. Country always originallies..
Such Henan branch also cashing.
On terminal management, henan branch executes a division management, piece the area is in charge of making, guide by market staff and sale superintend and director cooperate to manage. They can be fostered and introduce the terminal administrator with more professional more, realize a division management fractionize to change, be in charge of butt joint agent and self-supporting inn apart by different person namely, the agent basically is communicated by market personnel administration, self-supporting inn fulfils sale superintend and director technically to guide on the body, fulfil system of job responsibility.
Content shedding, product deserves to send a respect, the inadequacy before Henan branch realizes, begin to specific aim ground undertakes adjustment. Because Henan market the four seasons is trenchant, people is right of the product change appear on the market speed requirement is fast, add Ao Kang to develop the lag sex on in northward product, bring about the product is combined and deserve to send speed and market demand existence certain difference. Accordingly next, henan branch can sort source in content do on the job meticulous, active and seasonable the butt joint that has news with headquarters, more important is in the product organization and supply of goods allocate husband of fluctuation great merit.
And go up in the problem that how processing and Henan place agent concern, they had formed a kind of consensus, xie Huifeng expresses: “The agent is Ao Kang‘s client, serving good agent is one of our mainest job responsibility, around only ability of agential profitable company makes money this belief begins the work. When processing agent concerns, the policy that the company manages neatly on the base that retains a company to manage a principle serves for the agent. The policy that the company manages neatly on the base that retains a company to manage a principle serves for the agent..
The picked troops fine that reason believes the branch austral Ao Kanghe develops the market this batch will, depend on their masterly sale tactics, regular meeting writes the romance that belongs all Ao Kang‘s person in add of Central Plains earth. Of Henan branch grow history also did not end far to here, before long in the future, on this abundant and extensive land, regular meeting leaves give to be called “ Ao Kang “ beauty strange flower.