– route chart of brand of elegant Ge Erxin is unscrambled
This year is group of elegant dagger Er holds water 30 years, from green dress factory lay a foundation, to “ Yageer “ rise abruptly, meantime Guan Shan is heavy, road block and long, and the dream that pursues world brand, spread all the time.
Think of current head 30 years calmly
“Yageer can be celebrated here hold water 30 years, be worth to congratulate really, a lot of companies that I had seen can celebrate 10 years only, 20 years, cannot have celebrated again “ .
Enter in October 2009, employee of a lot of elegant dagger Er remember the celebration of city of dress of 5 years of Qian Yage Er: A batch of star such as Fei Xiang, Sun Yue, Zhang Ye are in passion of douse of elegant dagger Er. They have a doubt: 30 years the factory is celebrated this year, who will they see? The answer will be announced on October 24, standing undersecretary waits for ministry of Li Guoguang of assistant dean of court of Bao Jiming of professor of Fudan University of Yang Du of professor of Chinese people college, Shanghai, original top people, former construction scholar of a few experts comes to Yageer, attend “ Yageer establishs an informal discussion 30 years “ .
Chinese people university teachs Yang Du to go up to say meaningfully in the informal discussion: “Yageer can be celebrated here hold water 30 years, be worth to congratulate really, a lot of companies that I had seen can celebrate 10 years only, 20 years, cannot have celebrated again “ . Without more flowers, applause and emblazon, yageer with so simple that commemorate the past 30 years close to negligent means: The speech compile that Professor Yang Du can grow continuously about the enterprise “ culture and system “ become cadre of elegant Geer middle-level “ brains storm “ chrestomathy. Before this, ji Baocheng of president of Chinese people university already go ahead of the rest and group president Li Rucheng meet “ broken problem “ , the effective system that the help Yageer combs a program to prop up company future to develop and mechanism, build Yageerji the culture with evergreen course of study and system engine.
Create world brand of China
“Found world brand, it is course of a history, this backside has “ China “ setting, of culture of the promotion of comprehensive national power that includes China, China revive. 5 years in Chinese dress product can follow international tip brand completely to compete, but there still is difference on brand creation. “ on 30 years of informal discussions, president of branch of Zhejiang of original people bank thanks Qing Jian to say: “China is lying 3000 dollars go to average per capita the development phase of 7000 dollars, the income of estate of firewood of national whole senior engineer, to expand inside needed to offer very good opportunity. “ suggest Yageer “ should value an international market, should value Chinese market more. “ the speech of this expert is implicit a meaning: Make world brand, must home the first.
If be had integratedly from the market for rate, yageer already was domestic man holding the market “ the first “ , but this still is not all far. For the word that uses Li Rucheng, before Yageer 30 years more be “ follow “ , still not be real significance go up “ create “ . Go up in Yageer‘s history actually and there is no lack of “ Chinese characteristic “ creation, for instance share-holding system is transformed, still have wide the industrial catenary mode that gets dispute; Innovate in the product for instance domain, elegant Gore is in respect of new technology compositive application many “ the first “ behead is obtained.
“Found world brand, it is course of a history, this backside has “ China “ setting, of culture of the promotion of comprehensive national power that includes China, China revive. 5 years in Chinese dress product can follow international tip brand completely to compete, but there still is difference on brand creation. “ complex of Chinese brand creation is in as total as the liberation army 2005 hind in industrialization of Chinese hemp fiber, found breach. This U.N. that held April this year by the project of Chinese own research and development completely is natural on fiber forum, be awarded development of new-style and natural fiber and application by Food and Agriculture Organization of the United Nations “ innovation award “ , yageer is in the world that double edition accept builds on the west product line of fiber of first Chinese hemp, got the height of many 300 expert of more than 10 countries is evaluated coming from a whole world, think this will be human afterwards is after cotton, wool, silk, natural fiber applies the revolutionary positive result that field place obtains. This year on National Day military review, fight bacterium, fight what the ultraviolet ray, Chinese hemp product that fights peculiar smell already accepted officers and soldiers to examine, ovation. The Yageer end December will leave in Ning Bo give two “ house of Chinese hemp life “ , offer new house in Beijing, Hangzhou and Shanghai and other places in succession next year, this means Chinese hemp to be about to walk into the Chinese‘s life.
Grind blade of two swords frost 5 years to ever already tried
“Only concept also is no good, fabrics is done with the hand. Be in we still will do a technology to compare connecting with the boxing skill September this year, such than fierce we can be done all the time, ensure quality advanced position. “ 2001 to 2004, in the time that does not arrive 5 years, yageer is meridian spin and wool spinning holds water in succession, yageer makes the technical platform that starts world brand with this. Company of wool spinning of elegant dagger Er provided a group of such data: Before this year 3 quarters, the company achieves sales revenue one hundred and eighty million nine hundred and sixty-eight thousand yuan, with photograph of the corresponding period was compared last year drop 17.4% , and the profit before duty is ten million nine hundred and thirty-six thousand yuan, compare however the corresponding period was added last year 32.9% .
“Additional cost improves the product, make profit adds. “ a staff of wool spinning company says. Two years ago, luca of stylist of Italian famous fabrics comes to Yageer. Work together Zhang Yanna says personnel of fabrics development department to it: “Come from the countryside of world fabrics, expect popular wind has inherent smell on him, slowly we also had this kind of feeling, divide this beyond, he still brought concept of new research and development. “ the French Texworld fabrics that will hold in September this year is exhibited on, the 10 autumn winters that Yageer reveals taste the favour that gains a lot of travelling merchant quickly newly. Share 68 guests that come from 21 countries such as England, France, Holand, Italy, Turkey, Spain to give height the opinion to wool spinning, think “ development capacity is as neck and neck as European enterprise already “ .
“Only concept also is no good, fabrics is done with the hand. Be in we still will do a technology to compare connecting with the boxing skill September this year, such than fierce we can be done all the time, ensure quality advanced position. “ a personnel says development department of wool spinning firm.
And Yageer is meridian spin fabrics to develop personnel introduction: This company 60% all be product of high additional cost to the product of 70% . Main technique index achieves international advanced level, 75 ％ export the product the many countries such as beautiful, meaning, day, heart and area, include Lacoste of crocodile of American CK, POLO, LLB, M&S, NEXT, France inside well-known trademark all becomes large quantities of one international meridian spin important client. As we have learned, to forging world top-ranking fabrics, yageer the antenna the industry is outspread arrive “ kind cotton “ , the fiber length of the new Hao Mian that breeds in Xinjiang already exceeded Egypt to grow cotton of cloth with soft nap. Director of center of group project technology Dr. Wang Qingmiao says: “Meridian spin what offer Yageer every year only fabrics amounts to on 1000. Resemble new Hao Mian, 300 / double, 200 / the product world such as double-faced makings is banner, research and development of product of cotton silk blending, cotton cashmere blending, linen-cotton blending also precedes in industry. ‘ liquid state cotton ‘ , arrange bounce of knitted piece goods, cotton to avoid very hot fabrics, ‘ super protect avoid very hot fabrics newly ‘ wait for many products to be included national emphasis new product and torch to plan a project by ministry of national science and technology early or late, yageer is meridian spin the base of important research and development that already made dry goods of our country high end. Yageer is meridian spin the base of important research and development that already made dry goods of our country high end..
The design affects dress reform
“I came 2000 Yageer, did not design satisfactory work at the beginning, also had taken a few roundabout way among them, through nearly 3 years fumble, 4 years ability design gives me to compare satisfactory work. Meantime, li Rucheng president gave me capacious arena, threw the capital that comparative to make me bold try. " ever said frankly when the in Yageer job course since the Zhang Hong memory that currently holds the post ofchief of MAYOR&YOUNGOR brand studio: “I came 2000 Yageer, did not design satisfactory work at the beginning, also had taken a few roundabout way among them, through nearly 3 years fumble, 4 years ability design gives me to compare satisfactory work. Meantime, li Rucheng president gave me capacious arena, threw the capital that comparative to make me bold try. “ Zhang Hong answers recall to developed aureate Yageer 2005, the money that business of a world-renowned brand saw Yageerxi is taken at that time with character hind, want to do on the spot stick a card. The workshop of suit of high-quality goods of elegant dagger Er today, high-quality goods suit was made successfully already cool and refreshing model, recreational model, receive a body model and assembling 4 model.
“As decimally the number from the back, count accurately before to the first, went to the 2nd accurately now to count, with human body as far as possible the be in harmony of flawless and, come to even every month we this time to Jieniya stylist exclaim our craft progresses. “ Wang Hanfen of section chief of technology of workshop of high-quality goods suit says. And in factory of suit of elegant dagger Er, red side sews the Chai Jianming that send a person is opposite suit edition “ become an operation “ , chai Jianming summarizes operation goal: Bosom is sunken go down, humeral ministry cock comes. Shui Junping of product development department says: “The eye of bavin master very ‘ captious ‘ , we need such person now. “ the thirteenth that will come 25 days on October 22 this year on division of clothing of Ning Bo international, yageer weighed a fist to roll out GY again, 4 days short, the person that look around thousands of, the brand plan of GY and design are tanaka of organizer of Japanese well-known trademark 3 man. 1 2